Hy-Vee's new offices are like nothing you've seen before

At Hy-Vee Inc.’s new Helpful Smiles Technology center in Grimes, the corporate culture is more foosball and Starbucks than suits and ties.

Opened earlier this year in a plain-looking but cavernous warehouse that faces a cornfield, the tech center is part of Hy-Vee’s vision for the future.

The space is designed to promote creativity and collaboration, said Matt Nannen, senior vice president of digital development and brand image marketing.

It is filled with work and play spaces, and other fringe benefits aimed at attracting in-demand tech workers.

The 104,000-square-foot building houses 230 information technology, digital development and brand marketing workers with room for more.

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