360-Degree NanoLumens Curved Nixel Series™ LED Displays Help Hy-Vee Bring 87 Years of History To Life

Hy-Vee, Inc., one of the largest employee-owned companies in the United States, recently brought the idea of “something old, something new” to its brand new West Des Moines conference and event center by installing cutting-edge NanoLumens curved Nixel Series™ LED displays in the lobby to show highlights from the company’s rich 87-year history.

When building the new Ron Pearson Center, named for former Hy-Vee CEO Ron Pearson, the company wanted to pay homage to its long, successful history in a way that would engage and hold the attention of every visitor to the center. Company officials decided to turn the building’s lobby into an 11,000-square-foot history pavilion, naming it after another former CEO, Dwight Vredenburg, and they hired Dimensional Innovations, a Kansas-based architecture and design firm, to design and fabricate the space. JC Hendricks, Vice President and Creative Director, and the Hy-Vee team agreed that the space needed some really cool technology to draw people in, and with six columns in the room featuring display cases with historical items, the NanoLumens curved Nixel Series™ LED displays presented an awesome opportunity to surprise guests with 360-degree displays unlike anything else they’ve seen.

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